Evolving Ambitious CPG Brands

Strategic identity and packaging design to elevate your brand's next phase of evolution.

Cavehaus empowers ambitious CPG brands to strategically evolve.

We specialize in foundational brand evolution strategy, comprehensive visual and verbal identity transformations, and high-impact packaging systems—building on your foundations to amplify distinction and ensure you win what's next.

How We Evolve Brands

Brand Evolution Strategy

Establishing the clear strategic roadmap for your brand's evolution. We uncover core insights to define a focused market direction, ensuring your next chapter is built for impact.

Identity Refresh & Rebrand

Crafting distinctive visual and verbal identities that amplify your unique edge. From targeted refreshes to full rebrands with strategic naming, we ensure your evolved identity deeply resonates and connects.

Packaging System Evolution

Developing strategic, cohesive packaging systems designed to perform. We cut through shelf noise—retail and digital—to connect with consumers and drive compelling sales results.

Brand Guidelines & Support

We deliver comprehensive brand guidelines and ongoing support, empowering consistent and effective implementation of your evolved identity across all touchpoints to ensure your distinction endures.

Explore Our Services

Regal Springs:
Frozen Seafood Reimagined

Modernized an established brand with a strategic identity refresh and unified packaging system, dramatically increasing appetite appeal.

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Super Natural:
Boldly Rebranding BFY Snacks

From naming to packaging, a complete rebrand carved out a distinctive, punk-rock-infused space in the crowded better-for-you snack aisle.

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Pip: Premium Refresh for Retail Growth

Evolved the brand identity and packaging for major retail expansion, aligning the visual presence with premium product quality for shelves like Walmart.

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G-Form: Modernizing Sports Protection

A strategic identity and visual system refresh modernized this sports protection brand, amplifying its coolness factor for athletes in demanding sports.

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Strategy Meets Soul

At Cavehaus, strategy meets soul. We believe rigorous thinking sparks magnetic creativity, enabling us to build distinctive CPG brands by grounding visionary design in deep strategic understanding. Explore our unique approach to brand evolution.

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